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One of the challenges that many entrepreneurs face is how to stay “top-of-mind” with clients and prospects in a way that provides value, and that isn’t always about “buy my stuff”. It’s easy to keep in touch! I’m talking about reaching out to your audience with a regular email newsletter. It may sound passé in these days of Twitter, Pinterest, Instagram, etc., but it is still a very viable avenue

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It seems to me that the bigger companies get, the more out of touch they are with how to properly treat their customers. And how you treat your customers will stay with them so much longer than your catchy ad, witty tagline, or latest “Everything Must Go” discount sale. Let me fill you in on what I’m talking about. Earlier this week my subscription to Norton 360 was auto-renewed at

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2013 Is Just Around The Corner – Are You Ready? It’s almost year-end already! Have you planned out your 2013 marketing activities yet? If you have a marketing plan for the year, even if it’s something you scribbled in your day book, now’s a good time to review and revise as needed. Did you follow through on planned activities? If so, what kind of results did you get? What items

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Is This Internet Web Thing Going to Take Off? I actually heard that at ONE BBSCON back in 1992… And the answer is: Yeah, I think so! Big news today – Canadian Internet Ads Hit $2.2 billion in 2010. This week, the Interactive Advertising Bureau of Canada announced that revenues from advertising online increased 23% from 2009 to 2010 and passed daily papers, which raised $2.1 billion in ad revenues

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