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I like to think of marketing as an above-board, ethical practice that’s engaged in to benefit a business and its clients. But as with many things, marketing can be used for dirty deeds. I’m talking about scamming – whether by email, phone, mail, in-person con – it’s been around for eons and will probably be around forever. I found this great resource for you published by the Government of Canada

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It seems to me that the bigger companies get, the more out of touch they are with how to properly treat their customers. And how you treat your customers will stay with them so much longer than your catchy ad, witty tagline, or latest “Everything Must Go” discount sale. Let me fill you in on what I’m talking about. Earlier this week my subscription to Norton 360 was auto-renewed at

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I heard the news today, oh boy… I’ve never owned Apple products, but there’s no doubt that Steve Jobs’ innovations have changed our daily lives, and influenced the design of other products and technologies in the industry. I’ve always admired Steve Jobs for being a Master Marketer. He’s a great story teller and that’s how he managed to engage his audience and get his message through to the market much

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Is This Internet Web Thing Going to Take Off? I actually heard that at ONE BBSCON back in 1992… And the answer is: Yeah, I think so! Big news today – Canadian Internet Ads Hit $2.2 billion in 2010. This week, the Interactive Advertising Bureau of Canada announced that revenues from advertising online increased 23% from 2009 to 2010 and passed daily papers, which raised $2.1 billion in ad revenues

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